Add 'Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show'

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Thomas Elsey 5 months ago
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<br>By Allison Lampert<br>
<br>LAS VEGAS, Oct 22 (Reuters) - At the world's biggest industry program in Las Vegas luxury jets are luring purchasers with their sleek silhouettes, [plush cabins](https://www.zoominfo.com/c/mission-newenergy/346542889) - and significantly, their use of alternative fuels.<br>
<br>Fuel manufacturers and jetmakers are keen to display unique types of aviation fuel deemed less harmful to the environment, from used [cooking oil](https://www.zoominfo.com/c/mission-newenergy/346542889) to the noticeably less attractive meat waste.<br>
<br>Business jet operators, like airline companies, have actually bowed to ecological pressure on aviation and dedicated to halving carbon emissions by 2050 compared with 2005.<br>
<br>Their hope is that adopting eco-friendly fuel to curb emissions might make business jets more attractive to [environmentally mindful](https://www.proactiveinvestors.co.uk/companies/news/159352/mission-newenergy-debt-free-focused-on-biofuel-joint-venture-60797.html) buyers - especially [corporations facing](https://biodieselmagazine.com/articles/felda-global-buys-missions-kuantan-port-plant-for-11-5-million-9053) concerns over sustainability from shareholders or green project groups.<br>
<br>The availability of less contaminating personal jets could likewise spare the abundant and well-known the negative publicity experienced by Britain's Prince Harry and his spouse Meghan over a recent private jet journey to southern France.<br>
<br>Five Gulfstream jets on display in Las Vegas are [utilizing California-produced](https://www.businessnews.com.au/Company/Mission-NewEnergy) fuel from [inedible beef](https://biodieselmagazine.com/articles/felda-global-buys-missions-kuantan-port-plant-for-11-5-million-9053) tallow.<br>
<br>The newest [waste-based fuels](https://forest500.org/rankings/companies/mission-newenergy-limited) consist of "fats, grease and oils that are by-products of the food market," said Bryan Sherbacow, primary industrial officer of Boston-based [biofuel](https://stocktwits.com/symbol/MNEL) producer World Energy, which produces fuel from meat waste utilized by Gulfstream.<br>
<br>"All of our product is inedible."<br>
<br>Some of the other 79 airplane on display screen are [anticipated](https://www.marketscreener.com/quote/stock/MISSION-NEWENERGY-LIMITED-178469/company/) to be powered by 150,000 gallons of other renewable fuel blends anticipated to be pumped at the show.<br>
<br>FLIGHT SHAMING<br>
<br>Private jets represent less than 0.1% of total yearly carbon emissions globally, but can release, on average, approximately 20 times more carbon emissions per traveler mile than jetliners, according to the London-based personal charter firm Victor.<br>
<br>Prince Harry has actually safeguarded his periodic use of private jets to ensure his household's safety, and has actually stated that on the unusual celebrations he does not [fly commercially](https://pitchbook.com/profiles/company/51278-86) he [offsets](https://www.crunchbase.com/organization/mission-newenergy) his emissions.<br>
<br>But planemakers state events such as the furore over his travel plan have actually [included](https://www.sec.gov/Archives/edgar/data/1463471/000165495419013063/R31.htm) fresh challenges for an industry currently aiming to [validate](https://www.sec.gov/Archives/edgar/data/1463471/000165495419013063/R31.htm) its contribution to cutting corporate costs.<br>
<br>"Incidents of flight shaming including the use of private jets are regrettable when you think about that our industry has actually provided fuel effectiveness enhancements of 40% over the past 40 years," stated Bombardier Aviation President David Coleal.<br>
<br>[Bombardier believes](https://www.proactiveinvestors.co.uk/companies/news/159352/mission-newenergy-debt-free-focused-on-biofuel-joint-venture-60797.html) increased sustainable [fuel usage](https://www.google.com/search?kgmid=/m/0cqd_rb) will help the market make inroads with corporations and wealthy buyers. According to market data, billionaires just have a 19% service jet ownership rate.<br>
<br>But even an image transformation - with jets sporting sticker labels like "this aircraft flies on eco-friendly fuels" and organisers including alternative fuel pumps for going to airplanes - is not likely to satisfy all critics at the Oct 22-24 luxury jet event.<br>
<br>Environmentalists and some experts stay hesitant that biojetfuels, generally mixed 50-50 with kerosene, will make a substantial impact on public perceptions about [high-end](https://www.proactiveinvestors.com.au/ASX:MBT/Mission-NewEnergy-Ltd) travel.<br>
<br>"No quantity of [Jatropha](https://www.crunchbase.com/organization/mission-newenergy) or Brazil-nut fuel can make company jets look eco-friendly," said aviation analyst Richard Aboulafia.<br>
<br>Demand from organization jet operators for sustainable fuels now far goes beyond supply and their interest might drive future production, Sherbacow stated.<br>
<br>World Energy, which produces 40 million gallons of [biofuel](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) at its California plant, could expand production as much as 150 million gallons by 2022.<br>
<br>Corporate charter companies and consultants are likewise seeing more interest from consumers who desire to purchase carbon credits to balance out [emissions](https://www.abnnewswire.net/companies/en/31347/%E0%B8%9A%E0%B8%A3%E0%B8%B4%E0%B8%A9%E0%B8%B1%E0%B8%97-Mission-NewEnergy-%E0%B8%88%E0%B8%B3%E0%B8%81%E0%B8%B1%E0%B8%94.html/4) from their flights.<br>
<br>Brian Proctor, CEO of Mente Group, a U.S. consultancy, said emissions played a function in a business jet [utilization](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) research study his [company](https://www.abnnewswire.net/companies/en/31347/%E0%B8%9A%E0%B8%A3%E0%B8%B4%E0%B8%A9%E0%B8%B1%E0%B8%97-Mission-NewEnergy-%E0%B8%88%E0%B8%B3%E0%B8%81%E0%B8%B1%E0%B8%94.html/4) just recently completed for a Fortune 500 .<br>
<br>"At the end of the day, I believe that cost, cost per hour, range, speed and performance, that's still the (sales) chauffeur. But I believe individuals are becoming more aware of the sustainability of operations and how it impacts the world." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)<br>
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